PACIFIC DESIGN CENTER PRESENTS WESTWEEK DesignForum 2008: Hollywood Glamour, MARCH 26-27, 2008 Student Day March 28, 2008 West Hollywood, California (March 12, 2008) – Pacific Design Center (PDC), a Cohen Design Centers property, and the West Coast’s leading resource for interior design trades, in exclusive media partnership with Architectural Digest magazine, present WESTWEEK DesignForum 2008: HOLLYWOOD GLAMOUR; Wednesday, March 26 and Thursday, March 27, 2008. An internationally-recognized trade event, WESTWEEK welcomes thousands of design professionals and trade journalists each spring. PDC follows this industry standard event with Student Day on Friday, March 28, designed in partnership with Architectural Digest, ASID/Los Angeles and area design colleges and universities. Over 100 WESTWEEK 2008 showroom programs will focus on new product showcases, trends and design elements. PDC showrooms and industry institutions will offer presentations, individual special events, demonstrations and book signings such as: • Architectural Digest Keynote Panels featuring editor-in-chief Paige Rense, writer Nancy Collins, designers Stephen Shadley and Martyn Lawrence-Bullard, photographer Harry Benson, and architecture giant Robert A.M. Stern. • American Institute of Architects (AIA) featuring four special seminars in PDC’s Conference Center individually hosted by: Julie D. Taylor, Hon. AIA/LA, principal of Taylor & Company, Johannes Van Tilburg, FAIA, Simona Mainini/Dr. Arch., and Robert Mankin, AIA and Scott Hunter, AIA. • Kneedler ׀ Fauchère presenting an Enduring Design seminar with Jack Lenor Larson, Kazumi Yoshida, Suzanne Tucker and David Easton. • H. L Hinson & Co. presents: Global Influence with Patrick Frey of Pierre Frey examining the origins of some of the most classic French styles and how he reinterprets them for today’s living. • Book Signings with Paige Rense, Julius Schulman, Lulu de Kwiatkowksi, Kathryn M. Ireland, and J. Jonathan Joseph and Peter Schifando. When not attending a myriad of programs and presentations, attendees will have the opportunity to take part in Architectural Digest’s “Open Auditions” and to experience over 12 temporary exhibits brought in specifically for WESTWEEK 2008. • Open Auditions: Architectural Digest offers designers a rare opportunity to appear in the pages of the magazine by inviting professionals and non-professionals to bring photos of their completed residential projects on Wednesday and Thursday for review by editor-in-chief Paige Rense and senior editorial staff. (RSVP to 212.630.3777 or log on to ArchitecturalDigest.com) • Inside Architecture: Selections from the Permanent Collection organized by MOCA Curator of Architecture and Design, Brooke Hodge for MOCA Pacific Design Center (The Museum of Contemporary Art). The exhibit explores artists’ ongoing fascination with interior spaces through drawings, paintings and photographs. • Through His Lens: Harry Benson’s Portraits of Our World is a first ever LA exhibit by Scottish-born photojournalist Harry Benson and sponsored by Architectural Digest. The installation features over 60 iconic images including the Beatles, Martin Luther King, Robert Francis Kennedy, Benazir Butto, Greta Garbo, Princess Diana, Mick Jagger, Elizabeth Taylor and Truman Capote, to name just a few. • The Architectural Digest Greenroom at the Oscars®, where the stars relax before entering the spotlight and produced exclusively by the magazine for the past six years, comes to PDC for a short engagement. This luxurious sanctuary imagined and created by “AD 100” designer Carleton Varney, is a once in a lifetime experience for many. • Art and Photography: Jim McHugh, Gary Brown and the LA Artist’s Showcase all bring their unique visions to life in three independent exhibits. • ASID/LA’s Third Annual Green Gallery will showcase sustainable design, furniture, methods and building products available from PDC showrooms. • Chairing Styles, by the Fashion Institute of Design and Merchandising (FIDM), features original textile designs, chairs and coordinating gowns, created by interdisciplinary student teams in the fields of Textile, Fashion and Interior Design. • AIA/LA Annual Exhibit 2x8: SKIN showcases exemplary student work from architecture and design institutions throughout California. Fourteen years of celebration and tradition continues with Pacific Designer Center’s annual Stars of Design Awards taking place on the opening evening of WESTWEEK, Wednesday, March 26th at 5:30 PM. This long-standing prestigious honor recognizes eight Southern California design professionals who have made a significant contribution in their respective areas of design and design related fields. These Stars are chosen by the industry’s leading critics. This year’s honorees are: STARS OF DESIGN HONOREES • Interior Design – Thomas Schoos Design Inc. • Architecture - Pugh + Scarpa Architects • Product Design - Jean de Merry • Photography – Art Streiber • Graphic Design – Kyle Cooper • Urban Design - Roger Sherman Architecture & Urban Design • Art – Camille Rose Garcia • Lifetime Achievement - Harry Benson WESTWEEK DesignForum 2008: HOLLYWOOD GLAMOUR marks the third of four Markets sponsored by the Cohen Design Centers’ four sister properties and Architectural Digest partnership. Past co-sponsored market events were held at the Decoration & Design Building (NYC) and the Decorative Center of the Americas (Southeastern Florida). The fourth and final market of this year takes place May 6, 2008 in Houston, TX at the Design Center of Houston. More information on WESTWEEK 2008 and Pacific Design Center is available on the WESTWEEK Hotline at 310-360-6419. To view a complete schedule of events visit www.thepacificdesigncenter.com/events.htm. About Pacific Design Center (PDC) Founded in 1975 and designed by Cesar Pelli, Pacific Design Center is the west coast’s largest multi-use facility and is the leading resource for the interior design and the entertainment & arts communities. PDC houses offices for the world’s premier entertainment companies, over 130 showrooms and 2,200 manufacturers; and boasts The Museum of Contemporary Art (MOCA); two Wolfgang Puck restaurants (Red Seven & WP); the SilverScreen Theater, a 380 seat state-of-the-art luxury film venue and reception facility; and a 200-seat Conference Center. In 2010 the Red Building will be completed featuring 400,000 square feet of Class-A office space. This architectural wonder will complete the composition of Cesar Pelli’s original vision for this 14-acre campus. Pacific Design Center was featured on Bravo’s competition reality series, Top Design, and has been home to both the Elton John AIDS Foundation Academy Awards party and the HBO Emmy event. Pacific Design Center is located at 8687 Melrose Avenue in West Hollywood, CA. For more information, call 310-657-0800 or visit www.thepacificdesigncenter.com. About Charles S. Cohen Known for his skillful repositioning of commercial real estate, Charles S. Cohen heads a multi-faceted real estate development company that owns and manages over eleven million square feet of prime Manhattan, Los Angles, Florida and Houston office and showroom space. Other Cohen Design Centers, owned and operated by Mr. Cohen, include the Decoration & Design (D&D) Building at 979 Third Avenue in Manhattan, the Decorative Center of Houston (DCH) and the Design Center of the Americas (DCOTA) in Dania Beach, FL.